Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dairy Queen is in the top 13% of brands
Sample of brands in the same percentile
See what factors influence Dairy Queen performance in the India and how they change over time
See what factors influence Dairy Queen performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Dairy Queen' competitors in the India
An analysis of Dairy Queen' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals competitive strength and customer preference, reflecting brand's foot traffic share in the industry.
Dairy Queen's Market Performance percentile is 87, placing it as an average/above average performer. This indicates a solid market presence. Performance peers include JW Cafe, Matadin Ram Bhandar, Madhi Ni Khamani, Sunny Vaishno Dhaba Mirthal, Jaya Foods, and Central Perk Srinagar.
Outlet count indicates brand reach and market penetration, showing geographical presence and accessibility to customers in different regions.
Dairy Queen has 3 outlets in Kerala, and 1 each in Jammu and Kashmir, and Bihar. This shows limited but present coverage across diverse regions of India.
Understanding competitors reveals market dynamics and customer preferences, enabling strategic positioning and competitive advantage over others.
Dairy Queen's top competitors, based on customer cross-visitation, include Anand Vegetarian Restaurant (23.08%), Beirut Restaurant (15.38%), Kashi Art Café (7.69%), Vazhiyorakkada (7.69%), and Aahar family restaurant (7.69%).
Traffic workload analysis optimizes staffing and resource allocation, ensuring smooth operations and enhanced customer experience during peak hours.
Dairy Queen experiences peak traffic between 4 PM and 6 PM, with significant workload from 9 AM to 8 PM. Traffic is minimal early morning and late at night.
Consumer segments reveal key demographic trends, enabling tailored marketing and product strategies to maximize engagement with target audiences.
Women show a high affinity (178%) towards Dairy Queen, while men index lower (77%). Gen Y also shows a high affinity (135%), suggesting strong brand resonance with this generation.