Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dairy Queen is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Dairy Queen performance in the Bahrain and how they change over time
See what factors influence Dairy Queen performance in the Bahrain and how they change over time
Available by subscription
Available by subscription
An analysis of Dairy Queen' competitors in the Bahrain
An analysis of Dairy Queen' competitors in the Bahrain
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength, reflecting customer preference in the cafe & restaurant industry within Bahrain.
Dairy Queen holds the 97th percentile position in Bahrain's cafe & restaurant market, indicating a leading market performance. This signifies a strong brand presence, as it's within the top 3% of brands. Performance peers in the same range include Fatto, Leila Min Lebnen, Clay Bahrain, Fish Market Restaurant, LALE Restaurant & Gourmet, and Meat moot, highlighting similar market standing.
CSAT is essential for understanding customer loyalty and identifying areas for service improvement to drive repeat business.
Dairy Queen's overall customer satisfaction (CSAT) in Bahrain is 59%, a 3.2 percentage point increase year-over-year, showing positive improvement. The Capital Governorate shows a CSAT of 78%, a significant 20.7 percentage point increase, indicating strong local performance. CSAT fluctuated month to month, ranging from 33.33% to 71.43%.
Average check tracks customer spending habits, crucial for menu optimization and revenue growth strategies.
Dairy Queen's overall average check in Bahrain is 7.5 BHD, a 24.3% increase year-over-year, signaling higher customer spending. In the Capital Governorate, the average check is 7.1 BHD, with no growth reported. The average check varied, ranging from 5.76 BHD to 10.77 BHD, highlighting potential seasonal or promotional impacts.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
Dairy Queen has a presence across Bahrain, with 3 outlets in the Northern Governorate, 2 in the Capital Governorate, and 1 each in the Muharraq and Southern Governorates. The Northern Governorate holds the most outlets, reflecting potentially higher demand or strategic placement in that area. Overall the brand has 7 stores.
Competitor analysis identifies key market rivals and customer preferences, informing competitive strategies and differentiation efforts.
Dairy Queen's top competitors in Bahrain, based on customer cross-visitation, include Jasmi's (6.78%), مطعم الأبراج (5.08%), FYR (5.08%), McDonald's (5.08%), and Pizza Hut (5.08%). These brands represent alternatives frequently visited by Dairy Queen customers, indicating potential areas for competitive focus and differentiation.
Traffic workload patterns identify peak hours, enabling efficient staffing and resource allocation to optimize customer service.
Dairy Queen experiences peak traffic workload in Bahrain between 18:00 (6:00 PM) and 22:00 (10:00 PM), reaching a high of 64.45% at 22:00. Traffic is lowest between 3:00 AM and 7:00 AM. These patterns indicate when staffing and resources should be maximized to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Dairy Queen's customer base in Bahrain shows a higher affinity towards women (63%, indexed at 100) compared to the average consumer. Men show a value of 116%. Among generations, Gen X shows a value of 147%, and Gen Y is at 103%. These affinity indexes suggest targeted marketing strategies should consider these segment preferences.