Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Contigo Fairtrade Shop is in the top 22% of brands
Sample of brands in the same percentile
See what factors influence Contigo Fairtrade Shop performance in the Germany and how they change over time
See what factors influence Contigo Fairtrade Shop performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Contigo Fairtrade Shop' competitors in the Germany
An analysis of Contigo Fairtrade Shop' competitors in the Germany
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Contigo Fairtrade Shop's market performance is at the 78th percentile, placing it in the average/above average range. This indicates a solid market presence. Its peers include Café Raab, Die Feinbäckerei, Lotus Herzogenaurach, Die Tacoria, Pizza Döner Palast, and Restaurant Weingärtner, all performing similarly.
Outlet distribution highlights market reach, growth potential, and regional popularity, guiding expansion and resource allocation strategies.
Contigo Fairtrade Shop has multiple outlets in Germany, with a strong presence in Lower Saxony (5 outlets), followed by Hesse (3 outlets). Other states have fewer outlets, indicating regional variations in market penetration.
Identifying key competitors helps in understanding market dynamics, benchmarking performance, and refining strategies for competitive advantage.
The top competitors for Contigo Fairtrade Shop, based on customer cross-visitation, include Imbiss Tyrus Inh. Hassan Safieddine, Bäckerei Simon, Tay Ho, Star Döner, and Tele Pizza. Each sees approximately 14.29% customer overlap.
Understanding consumer segments informs targeted marketing and positioning, optimizing messaging and product offerings for higher engagement.
Contigo Fairtrade Shop's customer base shows a higher affinity among women (index 157), indicating they are overrepresented compared to the average consumer. Men are underrepresented (index 69). Gen X segment has an affinity index of 287 indicating very high affinity.