Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Cinnabon is ahead of most brands
Sample of brands in the same percentile
See what factors influence Cinnabon performance in the Malta and how they change over time
See what factors influence Cinnabon performance in the Malta and how they change over time
Available by subscription
Available by subscription
An analysis of Cinnabon' competitors in the Malta
An analysis of Cinnabon' competitors in the Malta
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand strength, customer preference, and competitiveness within the Cafe & Restaurants industry in Malta.
Cinnabon's market performance in Malta is at the 71st percentile, indicating an above average standing. This suggests Cinnabon captures a significant portion of customer traffic relative to competitors like Café Reale, Andrew's Bar and Restaurant, Ferdinand's, SouthEat 55, Essence of India, and C Seven Restaurant who share the same percentile.
Customer satisfaction is crucial for loyalty, repeat business, and positive word-of-mouth, directly impacting brand perception and revenue.
Cinnabon's overall customer satisfaction (CSAT) in Malta is 48%, a decrease of 23.6 percentage points year-over-year. The Central Region mirrors this CSAT at 48%. The CSAT dynamic data shows a notable drop from April-May 2025 (69.23%) to June 2025 (27.27%), suggesting a potential issue impacting customer sentiment during this period.
Outlet count signifies brand presence and market reach. Growth indicates expansion, while stability reflects established presence.
Cinnabon has 2 outlets in the Central Region of Malta. The outlet count has remained stable, with no growth indicated within the specified period. Maintaining a consistent number of outlets suggests an established presence in the region.
Identifying competitors and cross-visitation patterns helps refine marketing, understand consumer choice, and optimize location strategy.
Cinnabon's customers in Malta also visit Caffe Cordina, SOTTOZERO - The Gelato Factory, Tiffany's Bistro, Casa Sotto, and Is-Serkin - Crystal Palace Bar, each with a cross-visitation rate of 12.5%. This indicates shared customer interest and potential overlap in target audiences.
Traffic workload distribution highlights peak hours, enabling staffing optimization, promotional targeting, and improved customer experience.
Cinnabon's traffic workload in Malta peaks between 18:00 (73.29) and 19:00 (75.14), indicating the busiest hours. Traffic is minimal between midnight and 8:00. Understanding these trends allows for optimized staffing and resource allocation during peak times.
Understanding consumer demographics allows targeted campaigns, personalized experiences, and product development aligned with customer preferences.
Women show a slightly lower affinity (80) compared to men (115). Gen Z demonstrates a very high affinity (276), while Gen Y also shows an affinity (134). These insights are crucial for Cinnabon to tailor its marketing efforts towards high-affinity groups.