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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chicken Express is ahead of most brands
Sample of brands in the same percentile
See what factors influence Chicken Express performance in the Colombia and how they change over time
See what factors influence Chicken Express performance in the Colombia and how they change over time
Available by subscription
Available by subscription
An analysis of Chicken Express' competitors in the Colombia
An analysis of Chicken Express' competitors in the Colombia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chicken Express's Market Performance in Colombia is at the 73rd percentile, indicating an average to above-average market position in the Cafe & Restaurants industry. This suggests a solid customer base compared to its peers. Competitors like El Fogón Llanero, El Coctelazo La Nubia, Restaurante Zodiaco, Restaurante y Pescaderia Soy Pacifico 2, Sport Wings - Food & Drink - Viva Envigado and Curramba Bistró are within a similar competitive range.
The Number of Outlets indicates brand reach. Growth in outlets signifies expansion, while regional distribution shows market penetration.
Chicken Express has a presence in multiple regions within Colombia. RAP (Especial) Central has 3 outlets, RAP del Agua y la Montaña has 2, while RAP Pacífico and RAP Eje Cafetero each have 1 outlet. This shows a concentration of outlets in the Central region.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns helps refine marketing and capture market share.
The top competitors for Chicken Express in Colombia, based on customer cross-visitation, include El Pielrojita Rionegro - La taqueria de Pueblo, Bendita birria, Las Delicias de Nena, Hot Chocolate Rionegro and Palau parrilla. Each of these competitors shares 50% of Chicken Express's customers.
Analyzing Traffic Workload by hour helps optimize staffing. Identifying peak hours ensures efficient service and resource allocation.
Chicken Express in Colombia experiences peak traffic between 12:00 PM and 8:00 PM, with the highest workload at 2:00 PM (53.21). Traffic is minimal during early morning hours. Staffing should be adjusted to accommodate peak times.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform personalized campaigns and product positioning.
Chicken Express's customer base in Colombia shows an over-representation of women (affinity index 84) and Gen Y (affinity index 162). Marketing could be effectively targeted towards the Gen Y demographic, while men are under-indexed.