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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Panama and how they change over time
See what factors influence Burger King performance in the Panama and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Panama
An analysis of Burger King' competitors in the Panama
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Burger King in Panama holds a leading market performance with a percentile of 98, placing it in the top 2% of brands. This signifies a strong market position. Its performance peers include Don Lee, Lucca, Popeyes Louisiana Kitchen, BBQ Fellas | Santa Elena, Romero Cocina Artesanal Panamá, and More Amore Coffee, all within the same percentile range.
CSAT is crucial for understanding customer loyalty and identifying areas for service improvement to boost brand reputation.
Burger King's customer satisfaction (CSAT) in Panama is 52%, reflecting average satisfaction. However, it shows a decrease of 12.2 percentage points year-over-year. In Panamá Province, the CSAT is 42% with a decrease of 18.4 percentage points. This suggests a need to address customer concerns to improve satisfaction levels, particularly in Panamá Province.
Average check indicates customer spending per visit, crucial for revenue analysis and menu optimization strategies.
The average check for Burger King in Panama is 8.4 PAB, indicating moderate spending per customer. There's a decrease of 38.3% year-over-year, signaling a potential need to analyze pricing or customer purchase behavior. The average check in Panama Province is 8 PAB, showing a stable trend.
Outlet count reflects brand's reach and market presence, impacting accessibility and brand visibility for customers.
Burger King has a total of 13 outlets in Panama. 9 are located in Panamá Province, demonstrating a strong presence in this area. There are 2 outlets in Panamá Oeste, 1 in Chiriquí, and 1 in Colón, indicating a more limited presence in these regions.
Knowing competitors helps refine strategies, identify opportunities, and maintain a competitive edge in the market.
McDonald's is a significant competitor to Burger King, with a cross-visitation rate of 34.33%. Other competitors include Cocina Criolla Luciariel (14.93%), Restaurante El Molino (13.43%), Fonda Típica Ahumados (13.43%), and La casa del sao (13.43%). This data shows key brands competing for the same customer base.
Traffic workload by hours shows peak times, helping optimize staffing and resource allocation for efficiency.
Burger King experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (63.71). There is also a high workload from 11:00 to 16:00. Traffic is minimal during the early morning hours (0:00-5:00). This data suggests that operational resources should be focused on the afternoon and evening hours.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
Among Burger King customers in Panama, women are under-indexed (47%), relative to the average consumer. Men are over-indexed (134%), suggesting a higher than average engagement. Gen X is significantly over-indexed (300%), showing a high affinity.