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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Big Scoop is in the top 15% of brands
Sample of brands in the same percentile
See what factors influence Big Scoop performance in the Kosovo and how they change over time
See what factors influence Big Scoop performance in the Kosovo and how they change over time
Available by subscription
Available by subscription
An analysis of Big Scoop' competitors in the Kosovo
An analysis of Big Scoop' competitors in the Kosovo
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry landscape.
Big Scoop's market performance is at the 85th percentile in the Cafe & Restaurants industry in Kosovo, indicating an above average market standing. This suggests a strong competitive position relative to its peers like Restaurant Vikendi, Ura e Shenjtë, Belle Resort, Gatsby Eat & Drink, Garden Open Kitchen and Papirun Express who share the same percentile.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and accessibility to customers in different geographic locations.
Big Scoop has one outlet each in the District of Prizren, District of Prishtina, and District of Ferizaj. This demonstrates a limited but present footprint across these key regions in Kosovo.
Understanding competitors is crucial for strategic positioning, identifying market gaps, and tailoring offerings to gain a competitive edge in the industry.
Big Scoop's customers also frequently visit Big Scoop Ring Mall Ferizaj, Mulliri i Nikës "Bifurkacioni", and Grill&ushqime tradicionale, each with a cross-visitation rate of 33.33%. This indicates these brands are perceived as alternatives by Big Scoop's customer base.
Traffic workload analysis identifies peak hours, enabling resource optimization and staffing to meet demand and enhance customer experience during busy periods.
Big Scoop experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest workload observed at 2:00 PM (58.05%). Traffic is minimal between 12:00 AM and 8:00 AM, indicating the need for focused resource allocation during peak hours.
Consumer segment analysis allows targeted marketing, tailoring products and messaging to specific demographics, enhancing engagement, and maximizing ROI.
Men are overrepresented among Big Scoop's consumers, as affinity index is 135.00, indicating higher engagement. Gen X is highly overrepresented as affinity index is 322.00, suggesting they have a strong affinity towards the brand.