Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ağam is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Ağam performance in the Turkey and how they change over time
See what factors influence Ağam performance in the Turkey and how they change over time
Available by subscription
Available by subscription
An analysis of Ağam' competitors in the Turkey
An analysis of Ağam' competitors in the Turkey
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects a brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ağam holds a leading market performance percentile of 98 in the Cafe & Restaurants industry in Turkey, placing it in the top 2% of brands. This indicates strong customer preference and competitive advantage. Performance peers within the same percentile range include: Komşu Meyhane, Nezih Konya Sofrası, MEŞHUR URFALI CİGERCİ SAİT USTA, Tiara's Restaurant, Spada Di Napoli Pizzeria - Napoletana Pizza, Kayadibi Saklı Bahçe Restoran.
Customer satisfaction (CSAT) measures how well a brand's products or services meet customer expectations, impacting loyalty and brand reputation.
Ağam's overall customer satisfaction (CSAT) is 48%, reflecting the percentage of satisfied customers. There has been a significant decrease of 31.2 percentage points year-over-year. In the Aegean Region, the CSAT also stands at 48%, mirroring the overall trend. This indicates an area needing improvement.
Average check (or Average Basket Size) reflects customer spending per visit, crucial for revenue analysis and pricing strategy optimization.
Ağam's overall average check is 528.2 TRY, showing an increase of 19.5% compared to the previous year. In the Aegean Region, the average check also stands at 528.2 TRY, mirroring the overall trend. This suggests positive revenue trends potentially driven by menu adjustments or increased customer spending.
The number of outlets indicates a brand's market presence and expansion strategy, reflecting its accessibility to customers.
Ağam has 14 outlets in the Aegean Region, indicating a concentrated presence in this area. This suggests a focus on regional market penetration rather than nationwide expansion during the analyzed period.
Competitor analysis identifies key players competing for the same customers, informing strategic positioning and competitive advantage.
Ağam's top competitors, based on cross-visitation, are Köfteci Yusuf (7.89%), Starbucks (7.89%), Varuna Gezgin Cafe (6.58%), En Gözde (6.58%), and Hancı Cafe (3.95%). This reveals the brands that Ağam's customers also frequent, providing insights into potential partnerships or competitive strategies.
Traffic workload analysis reveals peak hours and customer flow, enabling optimized staffing and resource allocation for enhanced service.
Ağam experiences its highest traffic workload between 14:00 and 20:00, peaking at 15:00 with 61.76%. The lowest traffic workload occurs between 1:00 and 6:00. This information can inform staffing schedules and promotional activities to maximize efficiency.
Understanding consumer segments by gender and generation enables targeted marketing and positioning strategies based on consumer affinity.
Ağam's consumer base shows a high affinity among women (75% of average) and an over-representation of men (111% of average). Gen X is significantly over-represented (199% of average), while Gen Y is under-represented (86% of average). This data can refine marketing approaches to engage these specific groups.